It doesn’t take long for diamond hunting to turn into a “suck” does it? It starts simple enough. You go online and type in a few search terms like, “How to buy a diamond,” or “Cheap Diamonds,” or “Engagement rings,” and in seconds you are presented with roughly a billion websites ready and willing to sell you the goods. You click on a few links to get your feet wet, and before you know it you’ve spent hours reading about The 4C’s, watching a few video’s, and searching the endless supply of diamonds that seem to exist out there. (And this where “the suck” begins.) You notice that a bunch of diamonds with the same grade have different prices. Wha? “There must
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